Bangalore, 7th September 2014: ‘Keli Katheya’, a first-of-its-kind Kannada audio book was launched in Bangalore today.
Celebrities from various fields like Girish Nagaraj (Silver medal Winner in Paralympics), Vasudhendra(Author), Kalpana Arvind(Scientist, Chandrayaan Mission), Pawan Kumar (Film Director- Lucia), Giriraj (Film Director-Jatta), Anjali Ramanna ( Lawyer & Activist ), Suchendra Prasad and
Dr. Vishnubharath A. S. (CA), Director-CANFINA were present on the occasion.
‘Keli Katheya’ is a audio book of 6 short stories and executed to aid Aviratha, an organization for promoting education of children in Karnataka
Leading celebrities in the field of theatre, cinema and music have supported this unique initiative.
After the recent launch of the website and the social media channels containing samples of all the six short stories, the team of Aviratha received huge pre-orders and interest from across the world. Over 600 CDs have already been pre-booked by avid Kannada lovers in India and across the world with orders coming in from countries like United States, London and Australia
The six stories belong to notable writers like Purnachandra Tejaswi, Jayanth Kaikini, Ravi Belegere, Na.
“We are overwhelmed by the response we received for Keli Katheya after the recent launch of our social media channels. We continue to receive good demand and are proud to bring back the simply joys of story-telling in an era of technology and the Internet. We are extremely grateful to all the celebrities who came forward to support this cause. We are confident that proceeds of our sales will go for the betterment of Kannada across schools in border Karanataka,†said Mukund Setlur from the Keli Katheya team.
‘Keli Katheya’ reiterates the importance of Kannada short stories and specifically, the thought of simple story telling at time when there is an information overload through various media. It also packages these stories in an audio book format to suit the lifestyle of this generation, which consumes information on the go.
The stories (two of them for children) have a mix of human emotions that include humor as well as our constant need to be connected to our roots. All authors and personalities associated with this project have volunteered their time or effort and 100% of the profits would go to support children studying in the Government schools in border areas of Karnataka through Avirata Trust.
This audio book was conceptualized by various professionals from IT and banking sector who share a common interest to grow this medium of art of form.
For more information, please visit the website www.kelikatheya.com
From : IBC WORLD NEWS.