amanté launches Lace Masquerade, its premium lace collection

Posted on Oct 17 2014 - 12:00am by IBC News

amante, Entice, Wild Orchid, Bra Rs.1395 & Brief Rs.495 (CI)

amanté, the brand synonymous with premium lingerie and international styling has launched its festive collection – Lace Masquerade. The new range brings together a parade of colour and lace.

Followed by the huge success of its Leopard and jacquard collections, this exclusive lace collection by amanté is innovative and stylish, giving an unmatched combination of sensuality along with comfort that adds to a woman’s confidence, who is ready to take on any occasion.

The new collection brings together a complete range of silhouettes from full cover non-wired for day wear, innovative bonded lace for a smooth finish, under-wired multi-way in full lace and padded balconette suitable for broad necklines. These are available with coordinating underwear in an array of fits from hipsters, thongs and bikini.

The magic of lace is available in the seasons’ pop colours of Avocado, Mango, Red, Orchid and Ink Blue, and will surely match your fashion wardrobe to perfection.

With clean lines, sophisticated formation and glowing colours, every piece in the collection exudes elegance. The assortment of lingerie definitely highlights international styling that is on fashion runways.

amante, Sheer Luxury, Lagoon with white smoke Bra Rs.1295 & Brief Rs.445 (CI)

Commenting on the launch, Mr. Vivek Mehta, CEO-MAS Brands India, said, “Being the market leader in the Indian lingerie industry,we are very excited to announce the launch of amanté’s latest lace collection. Lace Masquerade has been designed keeping in mind the needs and requirements of an amanté woman who is confident and discerning. Every woman is special and has different needs when it comes to lingerie and with this collection we are celebrating every woman’s femininity and sensuality.”

The collection is priced from Rs.1295 onwards for a Bra and Rs 445/- for coordinating underwear. It is available at your nearest retail stores or across Shoppers Stop, Lifestyle, Central and Westside and on leading online platforms.

 

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